Author Archive for: adam

  • Iowa’s Only 2 Certified B-Corporations
    Posted in: Book, Business Started by

    Iowa’s Only 2 Certified B-Corporations

    We all know what a C corporation is and some of us are familiar with an S-corporation (for tax reasons). But what about a B corporation? And why are there only 2 in Iowa? Directly from their website: B Corp is to business what Fair Trade certification is to coffee or USDA Organic certification is to milk. B Corps are for-profit companies certified by the ...

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  • Posted in: Interview Started by

    Joyce LaValle: Placing a Book Changed Business Forever

    With much-needed help from friends… I was finally able to track down an amazing interview about an inspiring chain of events that led to Ray Anderson’s famous “spear in the chest” awakening.  An  experience that led him to challenge his company to reach Mission Zero by 2020. And an experience that was made possible by the passion ...

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  • Posted in: Interview Started by

    Marsha Willard: Master Your Soft Skills

    The best short-cut advice I’ve ever received is this: If you want to be successful, find someone who is already doing what you want to do… not wants to, or talks about doing it, but is currently succeeding… and ask them how they got where they are. Then do that. I am a member of the International Society for Sustainability Professionals (...

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  • Ray Anderson: Behind the Scenes Chat
    Posted in: Interview Started by

    Ray Anderson: Behind the Scenes Chat

    I wanted to share this behind-the-scenes, intimate chat with Ray Anderson. It was with a heavy heart that I learned the “Greenest CEO in America” had lost his battle with liver cancer this year.  He was a personal hero of mine, whose writing and speaking impacted my life and career in a profound way. I felt honored to interview Ray on May 1...

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