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  • Which of the 4 Eco-Personality Types are You?
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    Which of the 4 Eco-Personality Types are You?

    This is the 3rd article in series of 6 on how to increase your eco-influence by 60x. *** Once you know what stage someone is in, and the strategies that will work for that stage, the next step is to laser-focus your approach to the individual’s unique eco-personality type. Jacquelyn Ottman is a renowned green marketing consultant and the author of ...

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    Graves: The 6 Requirements for Change

    This is the 2nd article in series of 6 on how to increase your eco-influence by 60x. *** Clare Graves (1914-1986) was a brilliant psychologist and professor, born in Indiana.  He used his tenure at Union College in Schenectady, New York to perform exhaustive studies over decades to develop the theory he called Emergent and Cyclical Levels of Human Existe...

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  • The 3 Stages of Eco-Influence
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    The 3 Stages of Eco-Influence

    This is the 1st article in a series of 6 on how to increase your eco-influence by 60x. *** There are very few eco-influence resources out there.  Luckily, the psychology and social influence resources we do have available are more than enough. For you to influence another, it is critical for you to understand the most fundamental basics of personal develo...

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    6 Simple Steps from Anna Clark

    Anna Clark is an experienced eco-activist, eco-preneur and author of the book Green, American Style: Becoming Earth-Friendly and Reaping the Benefits.  She lives in one of the first residences in Dallas to earn a Platinum LEED certification from the U.S. Green Building Council, and recently launched a new site for her sustainability communications compa...

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    Influence Advice from a “Thrifty Hippie”

    Amanda Schoonover authors the blog “A Thrifty Hippie.”  She is a fabulous writer dedicated to showing the world that ethical lifestyle decisions don’t have to be expensive.  With her permission, I’m re-posting in full her “6 Ways to Be an Uplifting Eco-Influence This Holiday” from December 17, 2012. *** Okay, guys. The hol...

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