Kevin Trudeau: How to Reprogram Your Eco-Mindset

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Kevin Trudeau: How to Reprogram Your Eco-Mindset

  • Are you burning out as an environmentalist — or burnt out?
  • Do you argue about the environment more than you inspire people to action?
  • Have you ever wondered why some people make it look so easy?

I just pulled this clip from an incredible audio interview with Kevin Trudeau.  His message is timeless.

No one likes to talk about the fact that your family history often determines whether or not you will be successful.  But what people don’t tell you is that it’s only partly because of your financial situation.  The major hurdle is that you are taught a subconscious mindset by the nature of your surroundings.

Kevin Trudeau authored the Natural Cures… book series that have sold over 50 million copies.  He is the founder of over 60 companies, and host of his own radio program broadcast on over 50 stations.

Listen here as he lays out a simple set of guidelines for reprogramming your mindset — if you weren’t raised with one that you feel was optimal.


I apologize if your browser doesn’t support this Audio plug-in.  You can also click here to listen (3 minutes) to the mp3 — Success Secrets Revealed_Kevin Trudeau.

Many of us have 20+ years of subconscious programming from family, friends, neighbors and co-workers.  And much of that can be negative.  Which prevents us from believing we can be successful.  Or believing things about success — how the world works, how people work, how money works — that are simply not true, and holding us back.

Kevin gives a 4-step plan for reprogramming our subconscious, giving ourselves a second chance.

  1. Books
  2. Audios
  3. Seminars
  4. Circle of friends


“How many a man has dated a new era in his life from reading a book?”

~ Henry David Thoreau

Not books about the environment — human rights, animal rights, ecology, climate change, or corporate sustainability.  Not books full of environmental content.  But books on context — how you think about the environment.  How your brain works when mulling over those topics, or trying to influence other people to support your environmental position.

He mentions several classic books that shatter common myths about the way we think.  I would add to that list the most contemporary books on eco-influence:


“We learn to listen before we learn to speak, read or write.”

~ Robert Shippey

Listening to audios — on CD or mp3 — is a powerful way to absorb information and new beliefs about what is possible.  It’s also a great way to avoid mediocre Top 40 music on the radio repeated over and over.  I always grab a book on CD from Barnes & Noble before I leave on a work trip driving by myself.  I was also fortunate to have a best friend in college who enjoyed this, and we would listen to hours worth of material and discuss on road trips.

  • My recent favorite (and future blog) was Take the Lead by Betsy Myers — an amazing woman who worked for both the Clinton and Obama administrations.
  • What are the best audio programs you’ve found to transform your eco-mindset?  Comment below…


“My greatest challenge has been to change the mindset of people. Mindsets play strange tricks on us. We see things the way our minds have instructed our eyes to see.”

~ Muhammad Yunus

The beauty of workshops and seminars are that you get to soak up the experience of other people — saving yourself years of trouble not replicating their mistakes.  You get both reinforcement and inspiration.

Reinforcement.  Seeing other people having breakthroughs makes you realize both the potential of the tools being offered and ignites a little competitive spirit — “I don’t want to be the only one not getting something miraculous here!”

Inspiration.  Listening to other people share their story — personal struggles, triumphs, and overcoming obstacles — has the ability to move you on an emotional level that reading a book, or listening to a CD, on your own does not provide.  As well as the energy of the speaker in the room.

Seminars can be expensive, so I have also recently shifted to book clubs — not just books.  The risk of reading something as a purely mental exercise, but not having it impact my life (change things for the better), is significantly reduced.  Other people share new perspectives.  Other people share powerfully personal stories.  And other people hold you accountable for getting something out of the material.


“You are the average of the 5 people you spend the most time with.”

~ Jim Rohn

Whether it be income, success, happiness, family life, or something else — look around you for clues as to what your future holds.  It is absolutely critical that you have close friends or family that are pulling for you and your dreams.

You don’t need to start ex-communicating people you love.  But you do have to put yourself in the company of at least a few people who have already achieved what you want to achieve.  They are the only ones who can model and share with you the mindset, beliefs, feelings, and actions required to reach your goals.

Book clubs also can be a source of new friendships.  I have grown closer to my book club friends on a very personal level because of the material we choose to read.  We may not have the long history of my past friendships, but we have shared difficult stories in a safe environment — building trust by supporting each others’ emotional and spiritual growth.  It is no stretch to say that “I LOVE my book club friends.”

Join one, or start your own.  Pick specific topics so members self-select themselves in or out of the group.  Be conscious of what people you are trying to surround yourself with.  And conscious of whether you are being someone they would want to surround themselves with.

Are you being a dream-stealer?  Are you celebrating others’ dreams?



Adam Hammes is the executive director of the Iowa Sustainable Business Forum, a consultant, author, and motivational speaker. He specializes in helping businesses and sustainability professionals with environmental and social performance.

Check out Adam's new book on Amazon, Audible and Kindle: Sustainable Business in Iowa.

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